Social Media Glossary Definitions: "K"

Keyphrase

keyphrase or search term is a combination of keywords that will help narrow down your search. The right keyphrases in the right places throughout your site will also help your site achieve high search engine rankings. So ‘Online PR Kingston’ is a keyphrase. Go on. Try it now.

Keyword search

Keyword search is when you type a keyword into the search engine search box. A keyword search is also what you’d do prior to writing the text for a website so you know exactly what keywords to include. Wordtracker can help with this. It’s like your dad helping you with your homework.

Keyword stuffing

Keyword stuffing is the unethical practice of overstuffing website text with keywords in the hope of getting high search engine rankings. Too many keywords and the search engines will simply ignore you. And the text won’t make a whole lot of sense. Leave stuffing to the Christmas turkey.

Keywords

The right keywords throughout your site let the search engines know what the site’s all about. So use keywords in the page title, the meta tags, headlines, anchor text and text but in a natural readable way. So, ‘we’re the best widget makes of all widget makers in widget land’ is a no-no.

Kitty Blog

The cat’s operation; what I ate today; how I keep my underwear drawer tidy; my sister’s driving test; why is my life so tedious? Yes, it is. Now please go away. A Kitty Blog: a pointless, yawnsville blog.