Utarget PLC |
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In 2007 Utarget Ltd received investment from Foresight, a leading media venture capital fund. Utarget NetworksUtarget Networks offers major advertisers a range of online advertising solutions which combine high impact, wide reach and precision targeting. The Utarget Network consists of 630+ quality UK websites which reach 17+ million unique users a month across 20+ consumer channels. PR for Utarget plc
In June 2006 Utarget launched UtargetTV the UK’s first online video advertising network and since then has delivered 7+ million video adverts. The company has just launched a new network for pre-roll video adverts. UTcontextual is Utarget’s keyword-based advertising product which can reach 5.5+ million opted-in UK users based on these users’ online searches Utarget Networks has delivered campaigns for FT.com, Dell, Dixons, BUPA, Carphone Warehouse, BA, Norwich Union, AOL and Royal Mail through major agencies such as Diffiniti, Initiative, Harvest, Mediavest, Quantum, Carat, Zed and Agency.com. In 2006 Utarget Networks opened an office in Hamburg to cover the German market. Utarget MediaUtarget Ventures reaches investor and entrepreneur audiencesAs a successful, profitable digital media organisation that survived and thrived during the first dotcom boom, CEO Phil Cooper decided to set up an internet incubator, Utarget Ventures. The new business assists dotcom start ups with financial backing, and online and offline expertise. Objective: To drive entrepreneurs to take their ideas to Phil Cooper and to interest and excite the media that focuses on venture capital and private equity investors. Strategy: Releases were sent to all the broadsheet nationals, both online and offline versions, media favourites including Brand Republic and New Media Age, but also specialist publications such as Smart Investor, Small Company Selector, euromoney.com, Investor’s Chronicle, Growth Company Investor and Global Investor. Results: As well as coverage in target publications Media Finance and New Media Knowledge, immediate future secured pieces in New Media Age (online and print versions), mad.co.uk, e-consultancy and netimperative. Utarget Media develops and manages a select group of high quality consumer websites which offer a range of premium targeted online advertising opportunities. The Utarget Media portfolio currently consists of 50connect.com, the most popular UK website for the over-‘50s market; TravelConnect, FinanceDaily, KeeptheDoctorAway, and Urban Planet.
http://www.utmedia.co.uk/
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Founded in 2001, Utarget Ltd is a major UK online advertising and publishing company. It comprises Utarget Networks, one of the UK’s leading online advertising networks and the market leader in online video advertising; and Utarget Media, a major publisher of websites in key consumer sectors.
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