Glossary

Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere?

Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds.

(And writing them kept the immediate future team amused for at least a whole afternoon!)

Any definitions you want to add? Email us at info@immediatefuture.co.uk


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There are 83 entries in the glossary.
Pages: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 »
Term Definition
A-List bloggersA-List bloggers are the blogging elite with heaps of daily blog posts and zillions of links to their blogs. A-List bloggers can blag themselves into all most fabulous blogger bashes but are unlikely to be seen on the pages of Heat.
 
Above the foldAbove the fold refers to the section of a web page that is visible to a visitor without the need to scroll down. Just exactly how lazy are we? Banner ads that are placed above the fold in the top half of the web page tend to get better click-throughs.
 
AffiliateA partnership site that links to your own site is called an affiliate. An affiliate site should have a similar customer base to yours or have a complementary product of service. A fillet-o-fish on the other hand is a fish burger.
 
AggregatorAn aggregator, newsreader or read feeder, is a bit of software which collects news from websites, blogs, podcasts and vlogs and delivers them to your PC in a simple format.  It is also the name of an Arnie Schwarzenegger character. Oiill be back.
 
AlexaAlexa.com is a website which provides information on the amount of web traffic going to a particular website. The lower the Alexa ranking number the more heavily visited the site.  Not to be confused with Alexis Carrington from Dynasty.
 


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