Glossary | |
Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere? Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds. (And writing them kept the immediate future team amused for at least a whole afternoon!) Any definitions you want to add? Email us at info@immediatefuture.co.uk | |
| All | |
| There are 213 entries in the glossary. | |
| Pages: «1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 » | |
| Term | Definition |
| Link Farms | Link farms are web pages that have been built to increase the number of incoming links to a website in the hope of increasing search engine rankings. However, search engines think link farms are bad. Unlike Linkin Park who are a nu metal/hip hop band and are cool. |
| Link popularity | Link popularity refers to the quantity and quality of external links linking to a website. The more quality links there are the higher up the search engine rankings the site will appear. No external links and the search engine will assume your website is a Billy-no-mates. |
| Link rot | Link rot is when links on a site become irrelevant or broken as the pages they are linking to have moved, been deleted or the content is no longer relevant. Not quite like foot rot but just as annoying. |
| Linkbaiting | Linkbaiting is all about having good linkbaits on your site or blog which encourages a heap of other sites to link to it. Linkbaits are good, funny, controversial and newsworthy content which reel in those links. Linkbaiting sort of sound like a bad thing but it isn’t. |
| Links | A hypertext connection between two websites or two web pages is known as a hyperlink or link. An example is the search engine results page which lists links to websites. The search engines will also look for good quality incoming links when they rate your site. Known as the ‘links effect’. |
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| Online PR Jargon |
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Blogger bashWhen bloggers get to party with each other in real life it’s called a blogger bash. Maybe great fun. Or may be very weird. More jargon-busting in our online PR glossary |
