Glossary | |
Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere? Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds. (And writing them kept the immediate future team amused for at least a whole afternoon!) Any definitions you want to add? Email us at info@immediatefuture.co.uk | |
| All | |
| There are 213 entries in the glossary. | |
| Pages: «1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 » | |
| Term | Definition |
| Social networks | Often easier to get into than the real life variety, online social networks refer to internet applications such as MySpace, Flickr and Facebook that help connect friends, students and complete strangers. Soon you won’t need to leave the house. |
| Social software | An application which allows you to share information, pool knowledge and collaborate with thousands of others online is known as social software. Isn’t it great that we all get along? |
| Social web | Part of Web 2.0, social web is considered to be a new layer of the internet. It’s similar to the current web but will connect people, organisations and concepts rather than documents. Gives a whole new meaning to the expression ‘being sociable’. |
| Spam | Spam, spam, spam. Monty Python sang about it. We hate it. Spam refers to the unsolicited mass emails we get everyday encouraging us to buy shares, purchase pills or invest in a llama farm in Timbuktu. Aaaaaand delete. |
| Spambot | A Spambot trawls the internet creating mailing lists from the unsuspecting emails it finds on web pages, newsgroups and chat rooms. These emails are then used as targets for spam. Spambot is bad. Spambot should be sent to bed with no tea. |
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| Online PR Lexicon |
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AstroturfingYou know when there’s a grass-roots buzz about a product? And it seems that everybody is blogging about it? Sometimes it turns out these blogs have actually been written by a PR company. Who’d have thought? Well, that’s Astroturfing. Artificial and plastic. More jargon-busting in our online PR glossary |