Glossary | |
Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere? Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds. (And writing them kept the immediate future team amused for at least a whole afternoon!) Any definitions you want to add? Email us at info@immediatefuture.co.uk | |
| All | |
| There are 213 entries in the glossary. | |
| Pages: «1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 » | |
| Term | Definition |
| Web 2.0 | Web 1.0 was created by a few people for the masses. Web 2.0 is being created by the people for the people using second generation web based services such as blogs, wikis and social networks. It’s a brave new world out there people. |
| Web analytics | Web analytics is the process of collecting data about the activities of visitors to your website. How they found you; what they bought; what pages they looked at; what they downloaded; what they had for breakfast. That sort of thing. |
| Web feed | Feeds or web feeds, such as RSS or Atom, allow you to read, listen or watch new content on a blog or a website without having to revisit that site. It’s a bit like getting a take-out when you can’t be bothered to go the actual restaurant. |
| Weblog | Although now being used by businesses, a weblog or blog is more often than not a frequently updated personal online journal kept by a blogger. Entries or posts are in reverse chronological order and can be insightful, witty and philosophical. Or maybe not. |
| Widget | A Widget is a piece of code that enables you to pull in data from another website onto your own site or blog which is then constantly updated. For example, news headlines; local weather; footie scores. So all the really important stuff you need to keep up to date with. |
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| Online PR Jargon |
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LurkerLurkers are frequent visitors to chat rooms, message boards and news groups but rarely join in the discussion. Lurkers may or may not wear dirty macs whilst lurking. More jargon-busting in our online PR glossary |
