Glossary | |
Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere? Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds. (And writing them kept the immediate future team amused for at least a whole afternoon!) Any definitions you want to add? Email us at info@immediatefuture.co.uk | |
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| There are 5 entries in the glossary. | |
| Pages: 1 | |
| Term | Definition |
| e-books | e-books, ebooks or eBooks are electronic versions of traditional printed books which can be downloaded from the internet and read on your PC or hand held device. e-books take up less space and use less trees. And you never forget which page you’re on. |
| e-vouchers | Coupons that are delivered electronically and offer discounts or promotions are known as e-vouchers. They can either be redeemed online or printed off and used at retail outlets. Remember the Threshers/Wine rack discount vouchers? We love love love e-vouchers. |
| Early Adopter | A bit like Angelina Jolie or Madonna, early adopters are companies or people who sign-up to new technologies or marketing techniques, as soon as they become available, to get ahead of the pack. Early adopters make up 13.5% of the population. Fact. |
| Easter eggs | Sadly, not the chocolate variety, Easter eggs refer to secret messages or graphics that a designer or developer hides in a computer program for a bit of a joke. Who knew that computer geeks had a sense of humour? |
| ebooks | e-books, ebooks or eBooks are electronic versions of traditional printed books which can be downloaded from the internet and read on your PC or hand held device. e-books take up less space and use less trees. And you never forget which page you’re on. |
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PageRankGoogle uses PageRank to score pages of a website in terms of importance and relevance, and the quality of other pages it links to. Named after Larry Page. Scores range from 1 to 10, where 10 is an extremely popular site and 0 is - you do the math. More jargon-busting in our online PR glossary |