Glossary | |
Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere? Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds. (And writing them kept the immediate future team amused for at least a whole afternoon!) Any definitions you want to add? Email us at info@immediatefuture.co.uk | |
| H | |
| There are 3 entries in the glossary. | |
| Pages: 1 | |
| Term | Definition |
| Hits | don’t refer to the number of people that have visited your site. Hits actually refer to the number of items that make up that page. So four pictures, text and a graphic would be six items or six hits. So when someone says ‘we got 5 million visitors last week’ chances are they didn’t. |
| Home page | The home page is the first page of your website and it’s where you tell your visitor all about the benefits of your product or service. If you do nothing else, make sure your home page is fantastic. As Dorothy said ‘there’s no page like the home page’. Or something like that. |
| HTML | HTML or Hyper Text Markup Language is the main language used for websites. It’s written in short codes or tags surrounded by < and > which give instructions as to how the word or image will appear: <strong> these words will be bold </strong> and these will not. :-( means you don’t get it. |
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| Online PR Jargon |
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StingerStingers are short clips of music or sounds effects. They’re handy for separating different parts of your podcast so your listener will know when one section has ended and another is about to begin. Ta-daaaaa is a stinger. More jargon-busting in our online PR glossary |