Glossary | |
Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere? Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds. (And writing them kept the immediate future team amused for at least a whole afternoon!) Any definitions you want to add? Email us at info@immediatefuture.co.uk | |
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| There are 31 entries in the glossary. | |
| Pages: «1 2 3 4 5 6 7 » | |
| Term | Definition |
| Search Engines | Search engines (like Google and Yahoo) are websites that know the content of all the other websites on the Web. So when you want to know something, ask a search engine and you’ll get a long list of links to appropriate websites. Search engines know everything. A bit like your mum. |
| Search terms | A search term or keyword is what you type into the search engine search box when you’re looking for a particular topic. So a website with an appropriate amount of the right search terms will get a better search engine ranking. Too many however and Google will kick you to the curb. |
| Searching | Looking for information online is known as searching. You can search on the search engines using keywords or search terms. Or by tags on websites like YouTube and Flickr. Try searching for the meaning of life and see what you get. |
| Second life | Second Life is a 3-D virtual world built and owned by its residents which now has about 5 million members worldwide. It was started in 2003 by Linden Labs in San Francisco. Yup. Only in California. |
| Seeding | Seeding refers to ‘viral’ agencies which place messages, pictures and videos on such sites as YouTube or Flickr and then just leave them there. No interaction. No conversation with the customer. It’s a all a bit seedy really. |
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| Online PR Lexicon |
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PhotoblogA photoblog is a blog that consists of photos rather than text, and photoblogging is posting the photos on your photoblog. So when someone says have you seen the pictures of my holiday/ baby/wedding/cat you can reply ‘yes, I’ve seen them on your photoblog’. You can lie of course. More jargon-busting in our online PR glossary |