Glossary | |
Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere? Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds. (And writing them kept the immediate future team amused for at least a whole afternoon!) Any definitions you want to add? Email us at info@immediatefuture.co.uk | |
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| There are 31 entries in the glossary. | |
| Pages: «1 2 3 4 5 6 7 » | |
| Term | Definition |
| Semantic Web | The Semantic Web is a project under the direction of the World Wide Web Consortium (W3C) which aims to extend the current Web and will allow you to find, share, and combine information more easily. Like a new and improved washing powder. Same stuff only better. |
| SEO PR | SEO PR combines search engine optimisation with PR to optimise and promote websites. So, clients and agencies write effective press releases, marketing white papers, and ezine-newsletter content that generate leads as well as publicity. Genius. |
| Skype | Skype is a cool bit of software that lets you make free calls over the internet to anyone else who has Skype. You can also call landlines and mobile phones at a really cheap rate. And send messages, files, and other stuff. Oh, and the emoticons are really cute too. |
| Social bookmarking | Social bookmarking is when you share your favourite or bookmarked websites on a public web based service such as del.icio.us. The list of your favourite sites can be then be shared with others who have similar interests. It gives you a warm fuzzy feeling doesn’t it? |
| Social currency | Social currency is used to define the value that people have in a social setting: some people are rich, rich, rich whilst others are overdrawn. Social currency is also something that provokes interest and quickly gets passed around. Like a joke. So a man walks into a bar. Ouch. |
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| Online PR Lexicon |
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StingerStingers are short clips of music or sounds effects. They’re handy for separating different parts of your podcast so your listener will know when one section has ended and another is about to begin. Ta-daaaaa is a stinger. More jargon-busting in our online PR glossary |