Glossary

Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere?

Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds.

(And writing them kept the immediate future team amused for at least a whole afternoon!)

Any definitions you want to add? Email us at info@immediatefuture.co.uk



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Bliki	A blog that can be edited by readers or an agreed group of collaborators is known as a bliki – a combination of a blog and a wiki. It is also a fall-down-drunk cocktail made with Vodka, Rum and grenadine. And don’t ask us how we know this.

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Online PR Jargon
Blog storm A blog storm or blog swarm is when bloggers in the blogosphere write thousands of posts about a subject which then forces the story into the mainstream media. Never underestimate the power of the blogger. More jargon-busting in our online PR glossary

Online PR Jargon

Blog storm

A blog storm or blog swarm is when bloggers in the blogosphere write thousands of posts about a subject which then forces the story into the mainstream media. Never underestimate the power of the blogger.

More jargon-busting in our online PR glossary