Glossary

Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere?

Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds.

(And writing them kept the immediate future team amused for at least a whole afternoon!)

Any definitions you want to add? Email us at info@immediatefuture.co.uk



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Blog swarm	A blog swarm or blog storm is when bloggers in the blogosphere write thousands of posts about a subject which then forces the story into the mainstream media. Never underestimate the power of the blogger.

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Online PR Jargon
Home page The home page is the first page of your website and it’s where you tell your visitor all about the benefits of your product or service. If you do nothing else, make sure your home page is fantastic. As Dorothy said ‘there’s no page like the home page’. Or something like that. More jargon-busting in our online PR glossary

Online PR Jargon

Home page

The home page is the first page of your website and it’s where you tell your visitor all about the benefits of your product or service. If you do nothing else, make sure your home page is fantastic. As Dorothy said ‘there’s no page like the home page’. Or something like that.

More jargon-busting in our online PR glossary