Glossary | |
Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere? Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds. (And writing them kept the immediate future team amused for at least a whole afternoon!) Any definitions you want to add? Email us at info@immediatefuture.co.uk | |
| Buzz | Often created by word of mouth and viral marketing, buzz is the word-on-the-street, ear-to-the-ground, finger-on-the-pulse kind of thing that gets people jumping up and down with excitement about a product or service. You also get a buzz when you jump out of a plane. Woo-hooo. |
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| Online PR Jargon |
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FlashturbationThe unnecessary and excessive use of Adobe Flash on websites is known as flashturbation. Loved by amateur web designers and 14 year olds everywhere, too much flashturbation can make you go blind. More jargon-busting in our online PR glossary |