Glossary

Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere?

Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds.

(And writing them kept the immediate future team amused for at least a whole afternoon!)

Any definitions you want to add? Email us at info@immediatefuture.co.uk



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Digerati	Like the Blogerati, the Digerati are an influential and knowledgeable group in the blogosphere. The Digerati are concerned with all things digital and have famous computer scientists and tech magazine writers in their group. They’re sort of like Blogerati’s geeky computer-hugging flatmate.

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Online PR Jargon
Search terms A search term or keyword is what you type into the search engine search box when you’re looking for a particular topic. So a website with an appropriate amount of the right search terms will get a better search engine ranking. Too many however and Google will kick you to the curb. More jargon-busting in our online PR glossary

Online PR Jargon

Search terms

A search term or keyword is what you type into the search engine search box when you’re looking for a particular topic. So a website with an appropriate amount of the right search terms will get a better search engine ranking. Too many however and Google will kick you to the curb.

More jargon-busting in our online PR glossary