Glossary

Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere?

Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds.

(And writing them kept the immediate future team amused for at least a whole afternoon!)

Any definitions you want to add? Email us at info@immediatefuture.co.uk



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Keyword search	Keyword search is when you type a keyword into the search engine search box. A keyword search is also what you’d do prior to writing the text for a website so you know exactly what keywords to include. Wordtracker can help with this. It’s like your dad helping you with your homework.

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Online PR Jargon
Search engine positioning (SEP) Search engine positioning or promotion refers to the constant monitoring and modifying of a website in order for it to achieve higher search engine rankings. A close relative of SEO. In fact they have the same mother: Search engine marketing. More jargon-busting in our online PR glossary

Online PR Jargon

Search engine positioning (SEP)

Search engine positioning or promotion refers to the constant monitoring and modifying of a website in order for it to achieve higher search engine rankings. A close relative of SEO. In fact they have the same mother: Search engine marketing.

More jargon-busting in our online PR glossary