Glossary

Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere?

Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds.

(And writing them kept the immediate future team amused for at least a whole afternoon!)

Any definitions you want to add? Email us at info@immediatefuture.co.uk



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Message boards	Websites where visitors are able to leave messages, start topics and have general discussions about stuff are known as message board or forums. Message boards are available for a wide range of topics from astronomy to heavy metal. As they say, there’s someone for everyone.

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Online PR Jargon
Above the fold Above the fold refers to the section of a web page that is visible to a visitor without the need to scroll down. Just exactly how lazy are we? Banner ads that are placed above the fold in the top half of the web page tend to get better click-throughs. More jargon-busting in our online PR glossary

Online PR Jargon

Above the fold

Above the fold refers to the section of a web page that is visible to a visitor without the need to scroll down. Just exactly how lazy are we? Banner ads that are placed above the fold in the top half of the web page tend to get better click-throughs.

More jargon-busting in our online PR glossary