Glossary

Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere?

Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds.

(And writing them kept the immediate future team amused for at least a whole afternoon!)

Any definitions you want to add? Email us at info@immediatefuture.co.uk



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Thread	Messages that have been posted on a blog or a discussion board as replies to each other are known as threads. By reading each message in the thread you can see how the discussion developed. Nice threads are what you wear out. Pronounced freds in London.

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Online PR Jargon
Mapping Gathering together a list of influencing social media, such as niche blogs, mainstream blogs and forums, which relate to a specific topic, is known as mapping. When preparing an online campaign, mapping is a useful planning tool. So is an A-Z. Where are we? More jargon-busting in our online PR glossary

Online PR Jargon

Mapping

Gathering together a list of influencing social media, such as niche blogs, mainstream blogs and forums, which relate to a specific topic, is known as mapping. When preparing an online campaign, mapping is a useful planning tool. So is an A-Z. Where are we?

More jargon-busting in our online PR glossary