Glossary

Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere?

Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds.

(And writing them kept the immediate future team amused for at least a whole afternoon!)

Any definitions you want to add? Email us at info@immediatefuture.co.uk



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Traffic	The measurement of the amount of users visiting your website is known as traffic. Traffic is also what you get stuck in if you’re in the car and late for a meeting or trying to get somewhere quickly. Guaranteed.

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Online PR Lexicon
Search engine positioning (SEP) Search engine positioning or promotion refers to the constant monitoring and modifying of a website in order for it to achieve higher search engine rankings. A close relative of SEO. In fact they have the same mother: Search engine marketing. More jargon-busting in our online PR glossary

Online PR Lexicon

Search engine positioning (SEP)

Search engine positioning or promotion refers to the constant monitoring and modifying of a website in order for it to achieve higher search engine rankings. A close relative of SEO. In fact they have the same mother: Search engine marketing.

More jargon-busting in our online PR glossary