Glossary

Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere?

Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds.

(And writing them kept the immediate future team amused for at least a whole afternoon!)

Any definitions you want to add? Email us at info@immediatefuture.co.uk



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User generated content (UGC)	User generated content is content created by people in the form of blogs, discussion groups, forums, wikis and photo and music sharing sites. Content can vary in quality and can often tell visitors more about the blogger than the subject matter. Buy hey, that’s ok. We’re all friends here.

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Online PR Jargon
Cloaking Cloaking is when a website returns different web pages to the search engine spiders than it does to regular visitors. Cloaking is an attempt to distort search engine rankings and give the site a higher ranking. It’s a bit of skulduggery that could get a site banned from the search engines. More jargon-busting in our online PR glossary

Online PR Jargon

Cloaking

Cloaking is when a website returns different web pages to the search engine spiders than it does to regular visitors. Cloaking is an attempt to distort search engine rankings and give the site a higher ranking. It’s a bit of skulduggery that could get a site banned from the search engines.

More jargon-busting in our online PR glossary