Glossary

Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere?

Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds.

(And writing them kept the immediate future team amused for at least a whole afternoon!)

Any definitions you want to add? Email us at info@immediatefuture.co.uk



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Link popularity	Link popularity refers to the quantity and quality of external links linking to a website. The more quality links there are the higher up the search engine rankings the site will appear. No external links and the search engine will assume your website is a Billy-no-mates.

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Online PR Lexicon
Alexa Alexa.com is a website which provides information on the amount of web traffic going to a particular website. The lower the Alexa ranking number the more heavily visited the site. Not to be confused with Alexis Carrington from Dynasty. More jargon-busting in our online PR glossary

Online PR Lexicon

Alexa

Alexa.com is a website which provides information on the amount of web traffic going to a particular website. The lower the Alexa ranking number the more heavily visited the site. Not to be confused with Alexis Carrington from Dynasty.

More jargon-busting in our online PR glossary