Glossary

Don’t know your podcasting from your vodcasting? Confused as to the meaning of search engine optimisation? And what exactly is a blog? Or blogging? Or the blogosphere?

Here for the first time, in our fabulous Online PR and Social Media Glossary (phew), are our slightly tongue-in-cheek definitions for all the latest buzzwords doing the rounds.

(And writing them kept the immediate future team amused for at least a whole afternoon!)

Any definitions you want to add? Email us at info@immediatefuture.co.uk



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PageRank	Google uses PageRank to score pages of a website in terms of importance and relevance, and the quality of other pages it links to. Named after Larry Page. Scores range from 1 to 10, where 10 is an extremely popular site and 0 is - you do the math.

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Online PR Lexicon
Niche A niche website is a small website which focuses on a single product, market area or topic. Niche marketing is targeting a small sector of your target market in a controlled, precise way. Finding your niche is knowing what you’re good at and sticking with it. See immediate future. More jargon-busting in our online PR glossary

Online PR Lexicon

Niche

A niche website is a small website which focuses on a single product, market area or topic. Niche marketing is targeting a small sector of your target market in a controlled, precise way. Finding your niche is knowing what you’re good at and sticking with it. See immediate future.

More jargon-busting in our online PR glossary