Extend reach, increase purchase and fill your pipeline
Nine out of ten people in the UK have a mobile handset. But how do they use them to connect the real world around them to social media? And how can brands harness this opportunity?
Read this report to discover how social media and live branded experiences increases propensity to purchase, impacts interest and consideration and how it drives people across the UK to share posts, photos, tweets and video on social media.
Social shoppers want to explore, collaborate and be inspired before they decide to buy. Social retail has opened up the purchase cycle and, for retailers that can engage with the social shopper, it’s significantly increased the potential market size. Exclusive research into the UK social shopper looks deeper into consumer behaviours to examine the social triggers for purchase that impact the online retailer.